Last updated on October 25th, 2023 at 03:40 am
Charleston, SC – Tim Scott unveiled his highly anticipated first TV ad today, titled “Made in America,” marking the official start of his presidential campaign. The release comes just days after the South Carolina Senator announced his candidacy for the Republican nomination in the 2024 election, captivating supporters and political enthusiasts alike.
Senator Scott’s campaign kicked off with a memorable announcement event held at his alma mater, Charleston Southern University, within the vibrant walls of the Buccaneer Fieldhouse. Energizing his supporters, Scott proudly proclaimed his name and campaign slogan, “Faith in America,” conveying a message of unwavering belief in the nation’s potential.
Having served as a conservative voice for South Carolina since 2013, Scott passionately expressed his vision for the presidency during his announcement. “We need a president who persuades not only our friends and our base. We have to have understanding for people who do not agree with us. We have to believe that our ideas are so strong and persuasive that we can take them to the highest points in the world and succeed,” asserted Scott.
Budget of Tim’s First TV Ad
Back to the Ad, part of an impressive $6 million ad buy, will hit the airwaves statewide in Iowa and New Hampshire, starting this Wednesday. Additionally, a robust digital ad campaign will complement the TV spots. Scott’s campaign begins with an unprecedented $22 million cash on hand, setting a new record in American political history.
With an optimistic tone, Scott offered his perspective on the current state of affairs and his primary opponents. He asserted that America is not a nation in decline but, under President Biden, has regressed. Presenting himself as an agent of change, Scott rallied his audience by declaring, “I am living proof that God and a good family and the United States of America can do all things if we believe. Will you believe it with me?”
The entrance of Tim Scott into the race joins the ranks of former South Carolina Governor Nikki Haley, who announced her own bid in February. A decade ago, Haley appointed Scott to the Senate to fill a vacancy, highlighting their close ties. South Carolina holds a crucial position as an early-voting state for both Republicans and Democrats, often determining the nominee. While both Nikki and Scott enjoy popularity within their home state, a recent April poll revealed their significant support gap compared to Donald Trump, even in South Carolina.
As the first TV ad, “Made in America,” hits the airwaves, Tim Scott will continue his campaign with visits to Iowa and New Hampshire later this week. Establishing “Tim Scott for America” as his official campaign committee, he plans to base operations in the Palmetto State, where he will return for the Memorial Day weekend.
With a positive tone, conservative values, and a firm belief in the American dream, Tim Scott’s presidential campaign strives to capture the hearts and minds of voters nationwide. As the ad asserts, Scott’s remarkable journey from poverty to prosperity embodies the spirit of a nation built on opportunity and resilience.